MVP Launch of Application Rationalization Service Platform
Outcome Snapshot
Led end-to-end delivery of a custom WordPress-based application rationalization platform, enabling a global tech firm to win client engagements by streamlining complex workflows, surveys, and reporting into one secure portal.
The Strategic Challenge
The company needed a lightweight but full-featured service delivery platform to support their new application rationalization offering. This system had to unify survey tools, progress tracking, team collaboration, file exchange, milestone delivery, and client-facing dashboards—all within a secure, mobile-friendly experience. The timeline was tight, driven by a live client opportunity, and the budget didn’t support a traditional dev stack. Early scope included:
- Survey management + scoring
- Custom dashboards per user
- Project timelines and milestones
- Internal discussions and messaging
- Multi-role permissions and audit trails
- Time-based recommendations (Tolerate, Invest, Migrate, Eliminate)
My Role
I led the full project from initial scoping through MVP launch:
- Defined solution architecture and selected WordPress as the dev framework
- Facilitated stakeholder working sessions to define and evolve requirements
- Directed UI/UX design and system workflow
- Built key components of the platform
- Oversaw junior developer and coordinated client communication
- Delivered stakeholder demos, trained client staff, and wrote supporting documentation
Strategy + Solution
Instead of building custom software from scratch, I architected a rapid MVP using WordPress Core, advanced plugin extensions, and custom-coded logic—backed by managed SOC 2-compliant hosting. Key components included:
- Role-based dashboards for clients and internal teams
- Assignable tasks, sub-tasks, milestone tracking, Gantt and Kanban views
- In-app discussions with file uploads, private messaging, and real-time notifications
- Advanced web-based survey forms with inline scoring and analysis
- TIME-model recommendations per application
- Activity logging and granular permission settings
- Data tables with filter, sort, export, and drill-down reporting
- Responsive design for desktop, tablet, and mobile usability
- Secure environment with SSL, plugin hardening, and admin controls
Business Impact
- Delivered the entire MVP in under 5 months with part-time resources
- Enabled the company to immediately onboard new clients
- Built an extensible platform to evolve with service needs
- Supported internal team learning while testing the offering in-market
- Delivered a full SaaS-like experience on a WordPress backbone
